Self-service Business Intelligence (BI) tools empower users to analyze and visualize data on their own, without the need for specialized technical skills. This can help organizations to democratize data access, promote data-driven decision making, and improve operational efficiency. By providing users with self-service BI tools, organizations can reduce the burden on IT departments, improve data accuracy and consistency, and increase user adoption. Self-service BI can also help organizations to identify new revenue opportunities, improve customer experiences, and enhance overall business performance.